Yesterday, Google announced at their annual I/O conference that AR search results will be coming later this year. We hope it's sooner rather than later because this change will thrust AR into the spotlight like never before. It's an important step in bringing this...

With Earth Day on the mind recently, I wanted to share some thoughts about how I believe augmented reality can save the planet. Let me preface this article by saying that I am not a scientist nor do I have a deep understanding of how to improve our planet's health. I...

There is a time in every new industry when technology crosses a threshold. This threshold is the difference between experimental and mainstream budgets. It's the time when dozens of startups break out and start becoming major players. Once a technology passes this...

You may think that the first word in the title of this article is a typo, but I wasn't trying to type "Apple's AR"--I meant app-less AR, as in "AR without an app." Apple is, however, coming out with a major feature in iOS 12 next month that will make app-less AR a new...